Elena Miro' is an Italian designer brand for what they call "larger sizes" - in other words, outside of the world of high fashion, what most of us would call "normal sized women" and up. Yes, I've shopped there myself, before anyone takes offence. They have some very cool designs (and a clever sizing policy - I'm S or XS there, which is a nice change. Though I'm also XS in Gap T-shirts, go figure. Mostly UK size 14 everywhere else though, for the one person who's interested!)
However, even I found this brand statement of theirs a bit - well, worthy of Private Eye's Pseuds Corner, certainly. (And hmm maybe I should send it in to them).
I couldn't stop giggling when I first read it. It's just clothes for larger women, FFS! But hey, never mind, beauty has no measurements only forms, breathe, breathe, breathe in the differences!!